Expert's Opinion

IDTechEx Asks How Smart Packaging Can Best Add Value

IDTechEx finds that the market for smart packaging electronics will be worth around US$2.6 billion by 2033.

What is packaging for? From its initial purpose of simply protecting the product to driving sales via consumer engagement, the role of packaging has substantially evolved. Smart/intelligent packaging continues this trend towards greater functionality, employing sensors, printed electronics, and wireless communication to add value in novel ways. With applications from logistics labeling to greater consumer engagement, IDTechEx’s latest report, “Smart Packaging 2023-2033”, finds that the market...

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